Technology innovation will continue to change the world
In the last century, the world was transformed by technological
innovations - antibiotics, jet travel, telephone, television, computers,
the Internet. Man has walked on the moon and decoded the human genome.
Life expectancy has soared. Agriculture has advanced to where the
world can feed a global population that has more than tripled.
Productivity in the US has multiplied 5 or 6 times, an average
increase of 2% a year. Most countries are catching up fast.
The march of technological progress has been uneven. More recently,
change has been far more rapid in information processing and health care
than in energy, transportation, and manufacturing. In many industries we
still depend on older technologies that date back to the 19th and early
20th centuries. The internal combustion engine was invented in the 1860s,
commercial electric power started in 1882. Changes are overdue in these
important arenas, as problems multiply with conventional energy
resources and transportation.
Will this next century bring the same exciting and radical innovation?
Where is the Innovation Economy heading? Business Week has a complete
section on that topic in their latest issue (Oct. 11, 2004).
Indeed, innovations are now brewing that could revolutionize our lives.
Nanotechnology - engineering at the scale of atoms and molecules -
is leading to vastly faster computing based on carbon nanotubes,
miniature medical probes, new types of lights and solar cells.
There are signs that energy technology will soon leap ahead, with the
promise of efficient fuel cells, new approaches to solar power, and safer
nuclear plants. Such advances have the potential to overturn the economics
of energy, making the world less dependent on oil and other fossil fuels.
In the biological sciences, the current limits on health and mortality
are moving ahead rapidly.
Today, innovation is not just in the so-called developed countries -
it is spreading worldwide, fast. Scientific research has increased in
just the last decade or two, with the gains spread around the world.
And many countries in Europe and Asia are devoting more money to higher
education, which produces educated workers, the keys to innovation.
The US is still the leading engine for innovation, and is still strong.
There is concern America could eventually fall behind its global rivals,
but that is simply a perception caused by the recognition that others
are moving strongly. The US still has the best graduate programs in
science and engineering, and the kind of economic system and capital
markets that support the exploitation of technological innovation.
The rapid pace of financial innovation (like Venture Capital in the US)
have translated into more innovation and growth. The invention of the
credit card, introduced by Bank of America 1958, gave middle-class
Americans access to easy and immediate credit. And the creation of the
mortgage-backed securities markets in the 1970s transformed the way that
housing was financed, enabling homeowners to tap into their home equity.
Without technological breakthroughs, it will be difficult to solve the
most pressing long-term problems. The fast-growing energy needs of
emerging economies such as China and India will impact world supplies of
limited oil resources. This can only be solved with new sources of energy.
Providing affordable health care to aging populations around the world
will be a major challenge, requiring medical productivity to improve
dramatically with health-care technology advances such as robotics.
It will not be possible to generate enough good jobs for American workers
in the future without new innovative industries. A technology breakthrough,
like Nanotechnology or new energy sources, will create whole new categories
of occupations - just as automobiles and railroads have done in the past.
More than ever, America's prosperity depends on its ability to remain
the global innovation leader. Innovation is good for America and good
for the world. The benefits trickle down to reach every corner of the
globe. Innovation can conquer poverty, hunger, disease, ignorance.
And perhaps too, this will bring reason and understanding to humanity
at large.
Read this Business Week Special - The Innovation Economy
Business Week - This way to the future
The future... where does it come from anyway?
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Global Shifts in a new age - ISA Expo 2004 Keynote
I presented the keynote speech at ISA, Houston, Texas, on October 6, 2004.
This was the 2004 edition of "The Rimbach Lecture Series", presented to
honor the memory of Richard Rimbach, Sr. (1888-1979), considered by many
to be the "father of ISA".
Here are extracts from the news coverage written by Jim Strothman for
ISA TODAY, the daily newspaper distributed at the show:
Keynoter: Global Skill-shifts Killing off Automation 'Dinosaurs'
Predicting the 12 largest suppliers in the industrial automation industry
will shrink to five during the coming decade, ISA EXPO 2004 keynoter Jim
Pinto had a simple explanation why: In the midst of a downturn, dinosaurs
die and new leaders emerge.
The largest automation suppliers, the ones which do more than $1 billion
in annual revenue, include Schneider, GE, Honeywell, Emerson, Tyco,
Yokogawa, Omron, Eaton, Danaher, and Invensys. There are very few in the
$ 100 million to $ 1 billion range, mostly Europeans and Divisions of
conglomerates. About 90% of the industry consists of smaller companies
doing less than $10 million a year.
As the larger companies consolidate and parts are sold off, the good
parts will live. A prime driver is the fact that instruments and products
considered cutting edge thirty years ago, have become commodities.
The only advantage competitors can offer is price, which makes for low
margins and stiff competition. There's a recession, and it's brutal.
Outsourcing was a major focus of Pinto's keynote. America does not have
the birthright to be the [technology] leader. Whoever makes things
cheaper, faster, better, wins.
Both the U.S. and Europe are rapidly losing their technology advantage
to "hungrier" nations. Far Eastern countries like China and India are
growing faster than North America. US and European-based manufacturers
save costs by moving factories and process plants closer to customers
- closer to raw materials.
Government regulations, environmentalists and zoning restrictions also
are driving business away from the US. America resists manufacturing.
We put up roadblocks, with communities resisting building new plants for
environmental and other reasons. In Ireland, on the other hand, they'll
give you a tax holiday, and the mayor of the city welcomes you.
China, meanwhile, is simply outgunning the U.S. in numbers of engineers
becoming available. In China, they produce 700,000 engineers a year
- 37% of all college graduates. The pay typically starts very low,
compared to US, with salaries in the range of $4,000 to $8,000 a year.
Even so, outsourcing is only responsible for about 300,000 US job losses
- about 15% of the total. Productivity is the problem. Automation
has reduced the headcount in all industries - not just in the US, but
worldwide, including China. How should U.S.-based businesses cope
in this highly competitive global environment?
I closed my speech with suggestions for "Keys for Success" in the new
business environment, and an assessment of future global challenges.
You'll find a weblink to the outline (and .pdf of the complete
Powerpoint presentation) of my speech below.
Global Shifts in a New Age - Outline of Pinto presentation
Read Jim Strothman's ISA TODAY news coverage
Automation World news coverage: Global Shifts in Automation
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ISA 2004 Panel Session: Outsourcing - debunking the myths
At ISA 2004 in Houston, a couple of hours after my keynote presentation,
we convened again in the same auditorium for a panel session which
turned out to be dynamic and stimulating. The compliments and kudos
are still coming in.
Debunking the Myths: The Good, the Bad, and the Future of Outsourcing
Panel:
- Jim Pinto - Chair
- Dick Morley - Industry guru
- Walt Boyes - Editor, CONTROL magazine
- Jim Teegarden - Valpers Partners
Here is a summary of the ISA TODAY news coverage by Jim Strothman:
Outsourcing panel sees Jobs 'Going Down the Silicon Hole' - Not Lost to Cheap Labor
Delivering a wake-up call to some in the audience who seemed convinced
cheap labor overseas was the reason behind US manufacturing job losses,
outspoken ISA EXPO 2004 panelists Dick Morley and Jim Pinto were quick
to rebut that "myth."
"The reason jobs are going down [in number] is because jobs are going
down everywhere. Jobs are going down the silicon hole, not the
outsourcing hole," said the colorful Morley. Best known as the inventor
of the programmable logic controller (PLC), Morley is a futurist and
venture capitalist who has helped start more than 100 companies in the
New Hampshire area, his home base.
Responding to a question one of several hundred show goers attending the
forum, Pinto and Morley produced figures to support their contention
that productivity resulting from automation - not outsourcing - was the
biggest culprit behind most US manufacturing job losses. Only 300,000 US
job losses - about 15% - resulted from offshore outsourcing, Pinto said.
Morley said he was at a meeting on outsourcing at the Massachusetts
Institute of Technology (MIT) also attended by representatives of
industry giants GE and IBM, among others. While there, figures were
produced showing all industrialized countries are losing manufacturing
jobs - including China. According to the MIT study, about 11% of China's
manufacturing jobs have disappeared.
Walt Boyes, the outspoken editor of CONTROL magazine told the large
audience bluntly, "Outsourcing is here to stay. Get used to it!"
Another panelist, Jim Teegarden, a longtime senior manager at Fisher
Controls who co-founded intervention management consulting firm Valpers
Performance Partners, approached outsourcing from a pragmatic viewpoint.
Teegarden underscored that global sourcing should be a strategic
decision, not a short-term cost saving. Senior management needs
to be very involved because of potential risks and pitfalls.
Underscoring how extensive outsourcing has become, Pinto said giant
retailer Wal-Mart buys $12 billion worth of goods overseas each year
and, in effect, is a direct US outlet for Chinese goods.
Looking at potential future ramifications, Pinto said China could put
a satellite into orbit at a fraction of what NASA would charge. The
militaristic and political problems are enormous.
Jim Strothman's ISA TODAY news coverage of the Outsourcing Panel
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eFeedback
Perry Marshall [perrymarshall.com] feels that his personal experience
mirrors our views on manufacturing jobs vs. entrepreneurship:
"3 years ago I left my job as a sales manager in the industrial market
to start a marketing consulting firm. My focus was generating sales
leads and publicity for hi-tech industrial companies, and it was
successful at the outset. I still have three clients in this market.
"However, my business has gradually shifted towards catering to startups
and small businesses in many other industries, where the "real" action
is going on. Now two thirds of my business is outside the industrial
sector.
"Nobody really talks about it, but there IS an entrepreneurial boom
taking place in the world of very small companies. New businesses are
where all the economic growth is, especially on the Internet. On the
web, people mostly talk about Amazon and Google and Yahoo, but the vast
majority of the success stories are companies too small to show up on
anyone's radar.
The web is actually dominated by tens of thousands of very small
operators. The front page news talks about Google going public, but
the REAL story is all the small businesses who use Google successfully
to find new customers.
"I would go even further and say that because the Internet and email
are such personal, highly niched mediums, very few big companies even
'get it' at all. Take a room full of MBA's and pit them against an
experienced web marketer working from his basement office, and the guy
in the basement will win two times out of three. Why? The MBA's may know
'marketing' but the entrepreneur knows his market. The MBA's are spending
someone else's money, but the entrepreneur is spending his own. Your own
money is always smarter than someone else's.
"As a side note, I would say that *most* tech companies in our industry
probably rank a 2 or 3 on a scale of 1 to 10 in terms of marketing and
entrepreneurial savvy. There are a few notable exceptions, but I just
don't see a lot of ambition here."
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