Honeywell Industry Solutions - hot or not?
In a recent issue of eNews (24 July 03) we mentioned that Industry
Solutions (IS) was one of only a couple of Honeywell businesses
that own any bragging rights for increased performance this year.
On that subject, Andrew Bond's "Industrial Automation Insider"
(Aug. 2003) had these interesting insights (summarized here):
Honeywell IS was recently named as one of START magazine's "Hottest
Companies of the Year". Three months ago Frost & Sullivan named it
"Industrial Controls Growth Company of the Year". In both cases it
was Experion PKS that was cited as the main reason for the award.
Automation and Control Solutions, of which IS is a part, was one
of only two Honeywell divisions to report increased Q2 revenues.
ACS revenues were up 4%, but margins were down from 12.5% to 9.6%.
The group as a whole raised Q2 revenues by 2% to $5.7B.
CEO Dave Cote claimed that during the quarter, cumulative orders
for Experion PKS climbed above $240M. But Honeywell claimed $200M
worth of orders for Experion PKS in Dec. 2002. This raised widespread
skepticism in the industry about the claimed order rate.
Honeywell showed Andrew Bond a breakdown of what made up the £200M,
albeit some four months after the original claim. So if Cote is now
claiming $240M Experion PKS orders for in July 2003, and $200M was
previously claimed in Nov. 2002, Andrew Bond asked: Was only $40M
booked in the 8 months from Dec. to July, an annual rate of $60M?
Honeywell's response: $40M worth of Experion PKS orders were booked
since Nov. 2002. Receiving orders is not a linear process, varying
month to month. 158 Experion R100 systems were shipped since release
in Jan. 2003, some of which are upgrades from existing PlantScape.
Andrew Bond then asked what others had been suggesting: that the
current figures have only been achieved by slapping an Experion PKS
label on anything and everything. Does the $240M include orders for
other things, or are these accounted for separately?
Honeywell's response: PlantScape, TPS and TotalPlant Alcont orders
are counted separately, not included in these figures. This $240M
reflects projects based on Experion PKS only. It truly reflects
growth and acceptance of the new platform for new business, and not
follow-on business, which is a much larger number. There is rapid
acceptance of the new platform for new projects and major expansions.
Andrew Bond completed his commentary with the observation that the
real crunch will come in Nov. 03, when Honeywell will report what
the total Experion PKS orders have been over a full 12 month cycle.
After reading this Automation Insider report, an industry analyst
(too close to be named) responded:
If $40M & $240M referenced were for US orders only, not worldwide,
then CEO Cote missed a great opportunity to promote the success of
Experion. Assuming the rest-of-world orders equals the US number
(very conservative, since most suppliers acknowledge that the US
is the weakest market), Cote could have quoted a much more
impressive number. Why didn't he?
Someone from Honeywell could easily clear up the question by
announcing worldwide Experion orders. They have not been shy about
releasing these numbers in past press conferences and webcasts.
One would think they would jump at this chance to strike fear into
the hearts of competitors by announcing numbers around $0.5B.
Does anybody know the real story?
More detailed account on the Honeywell weblog
Read Andrew Bond's Industrial Automation Insider
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Robotic futures
Microsoft might be on the verge of its best office invention yet:
a self-charging robot slave that goes to meetings in your place.
Imagine the possibilities that Robie the Robot could create. You can
control the robot from a personal computer, using its two-way audio
and video technology to participate by proxy. You also could send
Robie out to the water cooler to talk shop with co-workers' Robies.
Robie isn't even close to being sold at stores, but it was one of
dozens of inventions on display at a research fair Microsoft hosted
for hundreds of university faculty visiting the company recently.
Even today, look at the robots around us: automated gas pumps, bank
ATMs, self-service checkout lanes - many service jobs are already
being replaced by machines.
Fast-forward another few decades. It doesn't require a great leap
of faith to envision how advances in image processing, microprocessor
speed and human-simulation could lead to the automation of most
current low-paying jobs.
Marshall Brain (yes, that's his name) founder of HowStuffWorks.com
has written a couple of essays about robotics in the future, well
worth reading. He feels that it is quite plausible that over the
next 40 years most human jobs will be displaced by robots.
According to Brain's projections, laid out in his essay "Robotic
Nation", humanoid robots will be widely available by 2030. They will
replace jobs currently filled by people for work such as fast-food
service, housecleaning and retail sales. Unless ways are found to
compensate for these lost jobs, Brain estimates that more than half
of Americans could be unemployed by 2055.
Marshall Brain essays - Robotic Nation, Robots in 2015
Take a look at Marshall Brains Howstuffworks.com
Inventions' wonderful world on display at Microsoft fair
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Industrial automation inflection points
A few decades ago, industrial automation involved a lot of proprietary
knowledge. At the turn of the century, most commercial advantages have
melted away through rapid and widespread global dissemination of this
information.
DCS, PLCs, PC-based SCADA and controls drove growth in the past, but
they no longer shape the future. Now we need new technologies to
replace them, products and systems which will provide the same
functions - cheaper, faster, better.
During a decline, good companies should be looking for revenue growth
through significant new technologies that can change the rules of the
game. New products that provide an order of magnitude improvement in
performance or cost-effectiveness. New growth and success will result
only for leaders who work with technology that is revolutionary enough
to cause significant change. Look for inflection points - the
technologies that bring 10X improvements.
For industrial automation, new inflection points will arrive in the
next few years. This is where the growth and success will occur,
from which new instrumentation and automation leaders will emerge.
My new article on this topic was published by Automation Techies.com,
August 2003. Take a look.
Automation Techies.com - Inflection points
Industrial automation inflection points
Strategic Business transformation
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